Make AI stick.

You already pay for the tools. We coach your leaders and train your teams on Claude, Claude Cowork, and Claude Code, then build the workflows that make adoption permanent.

§01ProofBy the numbers

Where AI becomes how the work gets done.

  1. 50+Executives and teams coached inside real work
  2. 200+Working sessions run hands-on
  3. 20+Companies trusting us with their workflows
  4. 10hOutcomeReturned per week when the right workflow clicks
§02Case studiesThree engagements

Where it is already working.

Engagement arc

  1. Executive coaching
  2. Leadership training
  3. Embedded with marketing

Trained around 30 people across six cohorts in Claude Cowork and Code, then forward deployed with the marketing team to find and build the automations that save the most time.

Read the case study

What we built

  • B.01A communications agent that keeps stakeholders current on campaign progress
  • B.02Subtasks auto-populated in their PM system by campaign type
  • B.03A marketing command center: analytics and competitor benchmarking in one queryable place

The result

The daily 45-minute standup now runs three days a week: about eight person-hours back every week.

“Every session ran on our actual workflows, not generic examples. At this point they feel less like a vendor and more like part of the team.”

Mike ThomasChief of Staff, Proper Hospitality
§03What we do01 to 04

Four ways in. We start with your leaders, then build where AI pays off most.

Executive coaching.

One-on-one coaching for founders and senior leaders. AI inside your actual work, and sharper calls on tools, workflows, and rollout.

For
Founders and senior leaders
Format
1-on-1, over video, inside your real tools
Cadence
60-min sessions, weekly
More on executive coaching

Example builds

  • Inbox & calendar workflows
  • Board and investor prep
  • Tool and rollout decisions

Team training.

Workshops that onboard teams onto the tools you already pay for, co-building the workflows that make new habits stick.

For
Leadership teams and departments
Format
Cohorts of 3 to 10, live working sessions
Duration
Typically a few weeks
More on team training

Example builds

  • Shared prompt & skill libraries
  • Meeting-notes standards
  • First automations co-built live

Embedded workflow builds.

We embed inside your team, map the manual bottlenecks, and co-build automations in the systems you already run. This is where the deepest returns live.

Format
Embedded, fixed scope
Duration
Typically 6 to 10 weeks
Ends with
Documentation, handoff and training
More on workflow builds

Example builds

  • Intake and triage agents
  • Reporting pipelines
  • Meeting-to-action automation
  • Knowledge layers
  • Document generation
  • Claude enablement

Larger engineering projects.

Custom tooling and bespoke software for opportunities bigger than a quick automation, built properly and handed off.

Format
Custom tooling and bespoke software
Scope
A separate statement of work
Ends with
Built properly and handed off
More on engineering projects

Example builds

  • Intake pipelines
  • Internal dashboards
  • Document generation
  • System integrations
In their wordsCase 01 · Hospitality

“We brought Arcforma in to get our team fluent in Claude Cowork and Code, and they delivered. They’ve since forward deployed with our marketing team, working alongside them day to day to find and build the automations that save the most time.”

Mike ThomasChief of Staff, Proper Hospitality
§04How we buildTools we work inside · 30

We do not add complexity to the stack.

We use AI to connect the tools you already run. The work your team repeats between these systems is exactly the work we automate, inside them.

How we run our own sessions: Zoom to Claude to Notion.

  1. Claude
  2. Slack
  3. Notion
  4. Gmail
  5. GitHub
  6. HubSpot
  7. Figma
  8. Linear
  9. Granola
  10. Zoom
  11. Google Drive
  12. Asana
  13. Stripe
  14. Atlassian
  15. Intercom
  16. Google Calendar
  17. Snowflake
  18. Airtable
  19. Calendly
  20. Box
  21. Zapier
  22. QuickBooks
  23. Miro
  24. Trello
  25. PayPal
  26. Shopify
  27. Google Sheets
  28. Square
  29. Loom
  30. Mailchimp

Use the arrow keys to move between tools.

§05The upsideBefore and after

Sharp companies are sitting on real AI upside.

One or two power users carry the whole organization.

Teams build common habits, language, and standards.

AI stays in side tasks, outside core workflows.

High-value workflows are scoped, shipped, and owned.

Executives get anecdotes instead of operating leverage.

Proof moves from excitement to time returned.

Your people are the differentiator.

The models are the same for everyone. What compounds is human. We make AI take the repeatable work so your sharpest people spend their hours on the work only they can do.

  • H.01 JudgmentThe calls that only experience can make.
  • H.02 TasteKnowing what good looks like, and holding the bar there.
  • H.03 ContextThe history behind every client, decision, and deal.
  • H.04 RelationshipsTrust built across the table, year after year.
§06What happens nextThree steps

After the intro call. Three steps, then a recommendation.

  1. Step 01

    We look at where AI is already showing up and where it is still not helping enough.

  2. Step 02

    We identify whether the best next move is coaching, training, or a workflow build.

  3. Step 03

    If there is a fit, we recommend the lightest engagement that creates real change.

On your own? Get the same fluency.

The same coaching, run one-on-one for operators and founders outside a company engagement.

See individual coaching
§07QuestionsQ.01 to Q.12

Good to know.

Q.01How is Arcforma different from generic AI training?

Arcforma does not stop at training. We help leaders and teams learn the tools inside their real work, then identify where a workflow should be redesigned or implemented more deeply, and build it with them.

Q.02Does this replace people?

No. AI takes the repeatable work: the reformatting, the first drafts, the status reporting. What is left is judgment, taste, and relationships, and those get more valuable as everything else gets automated. That is the muscle we build.

Q.03What's the difference between team training and executive coaching?

Team training is designed for groups of 3 to 10 moving together, ideal when you want your leadership team building AI habits at the same pace. Executive coaching is 1-on-1, built entirely around your role, tools, and weekly work. Most executives start 1-on-1. Teams often follow.

Q.04How is this different from just using ChatGPT on my own?

The gap is practice. Most executives open an AI tool, ask a generic question, get a mediocre answer, and move on. Arcforma coaches you on your actual workflows: the reports you write, the decisions you make, the meetings you prep for. The result is fluency.

Q.05How long before we see results?

Most clients identify at least one high-value workflow in the first session. Measurable time recovery, real hours back per week, typically shows up within 3 to 4 sessions. The goal is a new habit after the first few weeks.

Q.06What does a build engagement actually produce?

A build is a fixed-scope project, typically 6 to 10 weeks, that ends with a working AI workflow integrated into your existing tools. Every build ends with a handoff and training so your team can run it independently.

Q.07Do you replace our existing systems?

Usually no. Arcforma typically works by integrating and simplifying the systems a team already uses, rather than asking them to adopt a whole new stack.

Q.08What kinds of teams benefit most?

Arcforma works especially well with smart, high-context teams that have expensive manual workflows, fragmented knowledge, and strong upside from becoming more AI-native.

Q.09Do you train teams on Claude Cowork and Claude Code?

Yes. Arcforma runs cohort-based Claude training for leadership teams and departments, covering Claude, Cowork, and Claude Code inside the team's real workflows, then builds the automations that make adoption stick. Proper Hospitality brought Arcforma in to get their team fluent in Claude Cowork and Code.

Q.10Do you work with companies outside New York?

Yes. All coaching and training is available remotely. We work with executives and teams across the US.

Q.11How is an engagement priced?

Coaching is sold two ways: single 60-minute working sessions, or multi-session packages that carry a lower per-session rate. Team training and workflow builds are scoped per engagement and quoted in writing. We share current rates on the intro call, once we know which track fits your role.

Q.12Do you only train on Claude?

Claude, Claude Cowork, and Claude Code are our core stack because that is where we see teams get the most durable results. The habits transfer: teams that get fluent with us are better at evaluating and using any AI tool.

§08Intro call15 min · Free · No prep

Bring us the workflow your team is tired of repeating.

Tell us what is manual, repetitive, and taking senior time. We will tell you honestly whether it is worth improving and whether Arcforma is the right team to help.

Book intro call
  • The call

    15 minutes with a senior coach. Free. No prep needed.

  • Afterwards

    A recommendation you can act on.

  • Or write to us

    info@arcforma.ai